MGXGrowth is a boutique consulting firm led by award-winning executive Mikhail Gaushkin. We partner with ambitious brands to architect growth across revenue, marketing, and customer lifecycle — with AI at the core.

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31 Oct
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A Data-Driven Go-To-Market Strategy Framework to Unlock Growth

I've seen countless brilliant products fail. Not because they weren't innovative or well-engineered, but because the company lacked...
30 Oct
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What Is Cohort Analysis: A Growth Strategist’s Guide to Unlocking Revenue

Across my career driving growth in SaaS, marketplaces, gaming, and real estate, I've seen one truth hold firm:...
29 Oct
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what is marketing mix modeling: Uncover ROI & Growth

As a growth strategist who has spent decades connecting marketing spend to real business outcomes like EBITDA and...
28 Oct
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Unlocking Growth: A C-Suite Guide to AI-Driven Loyalty Program Optimization

For decades, I've sat in boardrooms and watched companies roll out loyalty programs based on the same tired,...
27 Oct
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My Data-Driven Customer Segmentation Strategy

A solid customer segmentation strategy is not a marketing exercise; it's the operational backbone that turns scattershot marketing...
26 Oct
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A C-Suite Guide to AI Customer Experience Transformation

Let's get one thing straight: transforming your customer experience with AI isn't about swapping your support team for...